Color Charm Permanent Liquid Toner

Wella's Color Charm Permanent Liquid Toner cools unwanted warmth, refines blonde shades, and evens overall tone for a balanced, polished finish on naturally blonde or pre-lightened hair. Powered by Liquidfuse Technology, it saturates, penetrates, and fuses with hair for even, reliable deposition that smooths tone while supporting lasting vibrancy and fade resistance. With a broad selection of ash, beige, and pearl-inspired shades, it gives stylists predictable control to target the final hue and achieve a clean, salon-grade result. For best results, mix with 20 Volume Cream Developer at a 1:2 ratio and develop up to 30 minutes to tame brass and sharpen tone.