Invigo Blonde Recharge Shampoo with Purple Pigments Highlighted for Cool Blonde or Silver Hair

Wella's Invigo Blonde Recharge Shampoo with Purple Pigments Highlighted for Cool Blonde or Silver Hair helps calm brassy, yellow tones and revive cool blonde and silver shades for visibly brighter, cleaner-looking color. Violet pigments (CI 60730/Violet 2) support long-lasting color brilliance, while panthenol and citric acid help keep hair feeling nourished and soft after cleansing. With a gentle lather powered by sodium laureth sulfate and cocamidopropyl betaine, it suits natural, highlighted, or color-treated blondes that need consistent tone control. For best results, apply to wet hair, lather, and leave on for 35 minutes to boost pigment payoff and help prevent yellowing between salon visits.