Kefi Paradise Eau de Parfum Spray 100ml (3.4 oz) by Elite Risala

What you are looking at is Kefi Paradise Eau de Parfum Spray 100ml (3.4 oz) by Elite Risala, a fragrance. An eau de parfum sits in the upper half of the concentration scale: strong enough to carry through a working day, restrained enough to wear in an office. A spray on clothing or in the hair lasts longer than one on skin, though it can shift the balance of the scent and mark delicate fabrics. Whether it is discounted this week says more about the shop's stock than about the product. Heat and light are what spoil a fragrance, not age — stored properly, an unopened bottle keeps its character for a long time. Whoever is cheapest today may not be tomorrow, so it is worth looking again before settling on the best deal.