Alchemi Eau de Parfum

This fragrance is Alchemi Eau de Parfum by Luniche. An eau de parfum sits in the upper half of the concentration scale: strong enough to carry through a working day, restrained enough to wear in an office. Two or three sprays is usually plenty; rubbing your wrists together crushes the opening notes and shortens what follows. Whether it is discounted this week says more about the shop's stock than about the product. Heat and light are what spoil a fragrance, not age — stored properly, an unopened bottle keeps its character for a long time. The best deal and the cheapest sticker price are not always the same listing once delivery is counted.